EveryDayExpert Insights
Sandra Acham, Founder of Ulumous LLC, hosts EveryDayExpert Insights. Each episode features down to earth professionals sharing their experiences using brand marketing to stand out. Whether you're launching a business, rebooting your company, or simply want insider wisdom from people who’ve been in your shoes, this podcast shares practical insights you can put to work.
EveryDayExpert Insights
Elevating Entrepreneurs for Success from Brand to Demand
Meet Kate Hughes, visionary founder of The Brand Incubator. She takes us on a journey through her entrepreneurial path from the challenges of starting her own business to helping other entrepreneurs grow.
We talk about her approach to marketing; from branding to demand generation, the importance of connecting with your audience, and how workshops play a pivotal role in driving community engagement.
One of my favorite statements she made was, "Stop thinking about SEO so much". Kate shared her thoughts on the future of marketing and the rise of AI and what it means for small businesses.